Headline figures
- Revenue
- $1.66M
- 18.7% on Q3 2025
- Orders
- 27,800
- 14.2% on Q3 2025
- Average order
- $59.78
- 3.9% on Q3 2025
- Share of target
- 102.6%
- $42K over plan
Where the growth came from
Monthly revenue, last twelve months
Each month ran ahead of the same month a year earlier. September set a record.
Revenue by product line, by quarter
Teaware added $93K on the previous quarter. Refills keep climbing as the installed base grows.
Revenue by region against target
North and Midlands cleared plan by a wide margin. Islands missed by $26K.
Orders per week through the quarter
Weekly orders rose from 1,840 to 2,590 across thirteen weeks.
Regions at a glance
| Region | Revenue | Target | Share of target | On Q3 2025 |
|---|---|---|---|---|
| North | $498K | $460K | 108.3% | +24.1% |
| Coast | $421K | $440K | 95.7% | +12.2% |
| Midlands | $356K | $330K | 107.9% | +22.3% |
| Islands | $214K | $240K | 89.2% | +6.5% |
| Online direct | $173K | $150K | 115.3% | +31.1% |
| All regions | $1,662K | $1,620K | 102.6% | +18.7% |
What happened
The enamel teapot range launched in the second week of July and sold through its first run in nineteen days. That one range accounts for most of the teaware gain.
Coast and Islands both ran out of the 1.5 litre kettle in August. Orders were there; stock was not. The second kiln line comes on in November.
Online direct is still the smallest channel and the fastest growing. Its average order is $71, well above the shop average.
Watch next quarter
- Kettle stock cover for Coast and Islands before the gift season.
- Whether teapot buyers come back for refills within ninety days.
- Freight cost per order, up 4 percent since June.